Social Media & Fashion e-Commerce Management

Jesi Rabinowitz
Emphasis Area
Fashion Studies

Jesi Rabinowitz developed a diverse fashion business management skill set interning at Aquarius Cocktail, a women's designer apparel brand.

How did you get your internship?

I got my internship at Aquarius Cocktail, which is a women’s designer apparel brand, through a referral from my past internship. I reached out to the owner of Aquarius Cocktail and set up an interview, and from there, we discussed my potential involvement in her brand. She had me do some short projects to showcase my skills and see what I could bring to her company. From there, she was impressed and hired me as an intern for the summer. 

Why did you choose this internship?

I chose to make Aquarius Cocktail my internship for several reasons. First, my degree in Applied Humanities has given me a thorough awareness of cultural settings, design, and the connections between diverse fields of study. The creative way that Aquarius Cocktail combined artistic ideas with fashion was a fantastic fit for the multidisciplinary viewpoint I gained through my degree. I was also instantly drawn to Aquarius Cocktail because of its reputation for original and ethical fashion. I was excited about the chance to contribute to a business that prioritizes sustainability and social responsibility because I am passionate about examining the ethical implications of design and how it affects society.

What new knowledge and skills did you develop in your internship?

I gained new information and employable skills through my internship at Aquarius Cocktail, which I'm eager to apply to my future career endeavors. First and foremost, I gained a deeper comprehension of the complex operations of the fashion industry, from the design stage to production, marketing, and customer interaction. This thorough exposure has broadened my understanding of how different elements of a fashion brand interact and impact one another. Effective communication was one of the primary skills I developed. I developed my ability to communicate ideas clearly and work collaboratively to complete innovative projects by closely working with Lissa (Aquarius Cocktail owner). This talent will surely be helpful in any future position requiring collaboration and efficient communication.

What was your favorite part of your internship?

My favorite part of my internship was working one-on-one with the owner, Lissa. This greatly benefited me and provided me with so much insight and support. Lissa was not only genuinely inspiring but also motivating. Working with her allowed me to grow and understand her branding immensely. 

My internship has also given me beneficial professional insights into a fashion company's operations. I've gained knowledge of design methodologies, marketing tactics, and the significance of moral and environmentally friendly business operations. These newfound understandings have expanded my viewpoint on the possibilities in the industry and given me transferrable talents I can use moving forward in my career. This has significantly impacted me and prepared me for the fashion industry. 

How has your internship experience influenced your plans for your future?

My internship experience has significantly influenced my goals for the future. My desire to work in the fashion industry has become more firmly established, especially in positions that entail the fusion of design, culture, and sustainability. My practical experience has given me a realistic perspective of the potential and challenges in the area, which has helped me hone my professional objectives. The opportunity to learn about ethical fashion techniques has also motivated me to give ethics a priority in all of my future endeavors.